PRIVACY POLICY
TheLastoftheGreatApes.com (“we,” “us,” or “our”) is deeply committed to protecting your privacy and ensuring the secure processing of your personal data. This Privacy Policy outlines how we collect, use, disclose, and protect your information when you interact with our website, TheLastoftheGreatApes.com, and related services. We believe in transparency and respect for your personal data and are committed to complying with all applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), among others.
1. SCOPE OF THIS POLICY AND DATA CONTROLLER RESPONSIBILITY
This Privacy Policy applies to all users and visitors of TheLastoftheGreatApes.com. For the purposes of applicable data protection legislation, TheLastoftheGreatApes.com is the data controller of your personal data. Our contact details for any questions or concerns regarding this policy or your data rights can be found in Section 13.
2. CATEGORIES OF DATA PROCESSED
We may collect and process the following categories of personal data:
a) Usage Data
Includes information such as your browser type, IP address, referral URLs, date/time stamps, time zones, and pages you visit. This data helps us understand how users interact with our website and enhance our services.
b) Account Data
Includes basic personal identifiers such as your name, mailing address, email address, and contact number provided during account creation or when making purchases.
c) Profile Data
Includes your product preferences, order history, saved items, and online behavioral habits on our platform.
d) Communication Data
Includes your interactions with our support team, inquiries made via contact forms or email ([email protected]), and records of communications.
e) Technical Data
Includes information about your device type, operating system, internet connection, screen resolution, language settings, and configurations used to access TheLastoftheGreatApes.com.
f) Transaction Data
Includes billing information, payment methods, order details, shipping addresses, and payment confirmations.
g) Preference Data
Includes email marketing opt-ins, promotional participation, survey responses, and product interest indicators.
3. LEGAL BASES FOR PROCESSING PERSONAL DATA
We process your personal data based on the following legal grounds:
– Contractual Necessity: When processing is required to fulfill our contractual obligations to you (e.g., processing orders or providing services).
– Legitimate Interest: Where reasonably necessary for our legitimate business interests, including marketing, fraud detection, and service improvement, provided such use does not override your data protection rights.
– Consent: When you have affirmatively provided us with consent, particularly for optional emails, cookies, or marketing communications.
– Legal Compliance: Where processing is necessary to comply with legal obligations, court orders, or regulatory requirements.
4. YOUR RIGHTS
Subject to applicable laws, you have the following rights regarding your personal data:
– Right of Access: You may request details of the personal data we hold about you.
– Right to Rectification: You may request corrections to your inaccurate or incomplete personal data.
– Right to Erasure: You may, in certain circumstances, request deletion of your data (“right to be forgotten”).
– Right to Restrict Processing: You may request to limit processing of your data under certain conditions.
– Right to Data Portability: You may request to receive your data in a structured, commonly used, and machine-readable format for transmission to another controller.
– Right to Object: You may object to the processing of your data where we rely on legitimate interests or direct marketing.
To exercise any of the above rights, please contact us via [email protected].
5. SECURITY MEASURES
We implement robust technical and organizational measures to ensure the confidentiality, integrity, and availability of your personal data, including:
– Encryption of data in transit and at rest
– Secure data storage and controlled access protocols
– Multi-factor authentication for internal systems
– Regular data backups and disaster recovery solutions
– Employee training on data protection and privacy compliance
While we strive to protect your data, no transmission over the internet is fully secure. We urge you to take appropriate measures to protect your personal data online.
6. INTERNATIONAL DATA TRANSFERS
Where we transfer personal data outside the European Economic Area (EEA) or other data protection jurisdictions, we ensure appropriate safeguards are in place, such as:
– Standard Contractual Clauses (SCCs) approved by the European Commission
– Binding corporate rules or other legally recognized data transfer mechanisms
– Implementing supplementary measures as required by law
7. DATA RETENTION
We retain personal data only for as long as is necessary to fulfill the purposes for which it was collected, or to meet legal, regulatory, tax, accounting, or reporting obligations. Retention periods include:
– Usage & Technical Data: 12 months from last site visit
– Account, Transaction & Profile Data: 6 years after the last transaction
– Communication Data: 2 years after final interaction
– Preference Data: Retained until consent is withdrawn or unsubscribed
Once data is no longer required, it is securely deleted or anonymized.
8. COOKIE POLICY
We use cookies and similar technologies to enhance your experience on TheLastoftheGreatApes.com, analyze site performance, and deliver personalized content. Cookies fall into the following categories:
– Essential Cookies: Necessary for the functioning of the site (e.g., session management, login).
– Functional Cookies: Enable optional features such as language selection or remembering preferences.
– Analytics Cookies: Collect statistical data to improve website performance, using tools such as Google Analytics.
– Performance Cookies: Monitor user interaction to optimize features and response times.
9. COOKIE MANAGEMENT AND CONSENT
In compliance with GDPR and CCPA, you are given the option to manage cookie preferences upon your first visit to TheLastoftheGreatApes.com via a cookie banner or settings panel. You may accept or reject optional cookies at any time and manage settings in your browser. Essential cookies cannot be disabled, as they are required for core site functionality.
10. CHILDREN’S PRIVACY
TheLastoftheGreatApes.com does not knowingly collect or solicit personal information from children under the age of 13. If we become aware that we have collected such data without verifiable parental consent, we will take prompt steps to delete such information. If you believe a child under 13 has provided us with personal data, please contact us at [email protected].
11. CHANGES TO THE PRIVACY POLICY
We reserve the right to amend this Privacy Policy at any time to reflect changes in legal obligations, business practices, or our services. Any material changes will be communicated via the website or by email where appropriate. Continued use of TheLastoftheGreatApes.com following such updates indicates your acceptance of the revised policy.
12. CONTACT US
For questions, concerns, or to exercise your privacy rights, you may contact us via:
Email: [email protected]
We are committed to responding to all privacy-related inquiries promptly and in accordance with applicable data protection regulations.
We affirm our compliance with all relevant legal standards, including the GDPR and CCPA, and reinforce our dedication to protecting your personal data. If you have any questions regarding this policy or wish to raise a concern, please do not hesitate to reach out at the contact provided above.